Michiel Schoonhoven, along with Denis Doeland, is founder of Next Level Impact (NXTLI), a data-driven content marketing agency.
We help organizations accelerate their digital growth and build digital capability. To do this, we develop and implement an AI-driven content marketing strategy. We also make online results transparent and monitor them with advanced dashboards.
NXTLI's client list primarily includes organizations in sports, media, entertainment and lifestyle.
We believe that the more relevant and personal the interaction is, the more positive impact it has on people's lives. That's what we do it for!
Michiel has over 15 years of experience in content marketing, is a speaker, a judge of the international Content Marketing Awards and a member of the Content Marketing World club.
After the recent launch of OpenAI's Operator, it is now Perplexity's turn to come up with its own AI assistant. This smart assistant goes beyond just answering questions. It also performs tasks such as reserving a table at a restaurant, playing music via Spotify or YouTube, and [...]
OpenAI has added Canvas to the o1 model, a development that provides new ways to work with content faster and more efficiently. Canvas is an integrated workspace within ChatGPT in which you can write HTML and React code, directly modify it and immediately view the result. All without technical knowledge as a requirement. What is Canvas? [...]
Good visual content is essential to any marketing strategy these days. With the launch of Frames, announced in November, Runway is making it easy for marketers to consistently and quickly create AI images. Frames is ideal for companies that regularly produce large amounts of visual content, such as social media posts, website visuals and marketing campaigns. What is Runway and what can you [...]
YouTube videos are a gold mine of information, but who has the time to watch a 30-minute or longer video? Especially in today's day and age, efficiency is essential. With Google's Gemini YouTube extension, you no longer have to watch an entire video to find the relevant pieces of information. This new smart feature [...]
Imagine a small team with a modest budget challenging big tech companies like OpenAI and Google. This is exactly what Deepseek, a Chinese AI company, has done. With an investment of only $6 million, they have developed an AI model that not only performs impressively, but is also available to everyone for free. The beginning of [...]
OpenAI recently introduced Operator, a smart AI agent that can independently perform tasks on the Internet. Operator goes beyond an ordinary chatbot and can visit websites, fill out forms and perform actions like a real user. What is Operator and how does it work? Operator is an AI system that can use a Web browser to issue commands from [...]
When making choices for data visualization and analysis, marketers often face an important decision: which tool best suits their needs? Qlik Sense and Looker Studio (formerly Google Data Studio) are two widely used solutions that each have their own approach. Qlik Sense is known for its powerful analytics capabilities and flexibility, while [...]
Videos play an increasing role in our communications. For example, in social media, presentations or promotions, visuals reinforce a story. To make video creation easier and more accessible, Luma has launched a new AI model: Ray2. With the arrival of Luma Ray2, it becomes easier to create professional and realistic videos without [...]
OpenAI takes a big step toward full-fledged AI agents with the introduction of ChatGPT Tasks. This new beta feature, currently only available to paying users, allows you to schedule one-time and recurring tasks. This not only saves time, but also makes ChatGPT an even more effective assistant in marketing processes. What [...]
OpenAI made impressive strides in December in the development of its AI tools. With new features, models and subscriptions, it can be quite confusing which model is best to use and which best suits your needs. In this article, we list the current models available from ChatGPT and [...]
NXTLI is a marketing agency specializing in combining data, AI and content. We help organizations build valuable relationships with their audiences and increase their digital growth and impact.
With our pillars of AI, Business, Content and Data, we develop smart strategies and solutions, such as scans, growth programs, dashboards and AI colleagues.
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A'DAM Tower
Overhoeksplein 1
1031 KS Amsterdam
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NXTLI B.V.
Box D3700
Keurenplein 41
1069 CD Amsterdam