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Want to know more about the latest AI developments? Check out the articles below.

NXTLI collaboration humans and AI agents

AI, Marketing AI

AI agents: how virtual colleagues are changing marketing

AI agents are the new trend in marketing. These advanced virtual colleagues go beyond traditional AI chatbots. They not only take over repetitive tasks, but can independently perform actions, make decisions and marketing processes...

News

How AI takes your social media strategy to the next level

Social media is a dynamic landscape in which content and data analytics play an increasing role. The success of a strategy depends on how well insights are leveraged to make the right decisions. With the rise of AI tools,...

AI, Marketing AI

Google Gemini updates: Deep Research, personalization and new AI features

Google has announced a series of powerful updates to Gemini. The latest enhancements bring smarter research functionality, personalized recommendations and visual AI capabilities to a wider audience. This means that...

AI, Marketing AI

OpenAI Operator: how does it work? Our experiences

OpenAI's Operator is now available in the Netherlands for users with a Pro subscription. This advanced AI agent automates the entire online search and ordering process, from product comparison to checkout. It is impressive to see this...

Marketing, Marketing AI

Why Chief AI Officers struggle with AI integration (and how to avoid it)

Artificial Intelligence (AI) is changing the way businesses operate and compete. Yet it appears that even organizations with a Chief AI Officer (CAIO) are struggling to successfully implement AI. Without the right approach, AI does not lead...

Marketing

What is inbound marketing?

Inbound marketing is a strategy that helps companies attract customers naturally and non-intrusively by creating and distributing valuable content. The strength of this approach lies in attracting customers...

AI, News

Tencent's Yuanbao Top of Chinese App Store

Tencent's new chatbot Yuanbao has quickly taken first place in Apple's App Store in China. This represents a major blow to DeepSeek, which was previously seen as the frontrunner in this market. Yuanbao's rapid...

AI, Content

AI and user-generated content: How AI avatars are changing UGC ads

User-generated content (UGC) is one of the most effective forms of online advertising. It feels authentic, is credible and aligns with the way consumers make decisions today. But creating true UGC takes time and...

Startup Sesame sets new standard with realistic AI voices

Startup Sesame, founded by Oculus co-founder Brendan Iribe (known for the first commercially successful VR headsets), is setting a new standard with their Conversational Speech Model (CSM). Their virtual voice assistants "Maya" and "Miles"...

AI, News

OpenAI updates: GPT-4.5 rollout, Sora available and exclusive AI Agents on the way

ChatGPT-4.5 also for Plus users GPT-4.5, launched last week, is now available to ChatGPT Plus users in addition to Pro. GPT-4.5 offers improved performance over GPT-4o, particularly thanks to a greater focus on emotional...

AI, Marketing AI, News

Google Search revamped with AI Overviews and AI Mode

Google is coming out with two major AI updates within Search: AI Overviews will be expanded and improved, and a completely new feature called AI Mode will be added. AI Overviews are short summaries that Google puts at the top of search results,...

Marketing

What is direct marketing?

Direct marketing is a form of marketing in which companies communicate directly with their target audience, without the intervention of traditional media channels such as television, radio or print. The goal of direct marketing is to create a direct action...

Your application has succeeded.

Wat leuk dat je de webinar ‘Marketing AI in de praktijk’ met Sanne Cornelissen wilt terugkijken.

AI agents: how virtual colleagues are changing marketing

How AI takes your social media strategy to the next level

Google Gemini updates: Deep Research, personalization and new AI features

OpenAI Operator: how does it work? Our experiences

Why Chief AI Officers struggle with AI integration (and how to avoid it)

What is inbound marketing?

Tencent's Yuanbao Top of Chinese App Store

AI and user-generated content: How AI avatars are changing UGC ads

Startup Sesame sets new standard with realistic AI voices

OpenAI updates: GPT-4.5 rollout, Sora available and exclusive AI Agents on the way

Google Search revamped with AI Overviews and AI Mode

What is direct marketing?

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