Vibe Radio.

The challenge for Vibe Radio

Vibe Radio is a fresh and dynamic radio station targeting the youth with the latest Dutch trending tracks. The goal is to appeal to a young, energetic audience attracted to this style of music.

The team at Vibe Radio has extensive experience in the radio world and saw opportunities to further strengthen their brand by expanding their online marketing and content strategies. With a strong online presence and a unique brand identity, they want to further reach their target audience and build a loyal group of listeners. Taking advantage of these opportunities would help accelerate the growth of their listening audience and further develop their brand.

Our approach

To help Vibe Radio achieve their goals, we provide various services to suit their needs. 

We started by developing a modern corporate identity that reflects Vibe Radio's style and trendiness. We then set up their social media channels and developed strategies to attract a young and engaged audience. Together with the Vibe team, we created catchy and relevant content concepts for both video and images, which are shared consistently across platforms.

Our marketing campaigns are focused on increasing Vibe Radio's brand awareness and building a growing fan base of the radio station. We deployed specific paid campaigns to increase the radio station's visibility and increase traffic to their website and social media channels. These campaigns were effective in attracting a group of young listeners interested in the latest Dutch hits.