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When Google makes a major update in their algorithm, it has a major impact on how websites are ranked in Google and what position you come up with keywords. Google regularly updates the algorithm to ensure that users get the most relevant search results. The August 2024 core algorithm update is one such update, [...]
Change in cookie policy Google recently shared that they will not completely do away with third-party cookies after all as previously planned. Google still plans to abolish third-party cookies, but this will be done gradually through the Privacy Sandbox, which offers alternatives to tracking. Instead, as a user, you will be able to use the [...]
Update 08-2024: Google recently shared that they will not completely eliminate third-party cookies after all as previously planned. Read more about it here. If you want to have a well-functioning website, cookies are very important. Cookies are used to collect data and there are two "main" types: first-party cookies and third-party [....]
Many companies rely on Google Analytics 4 (GA4) to gain insights into their online performance. Although GA4 offers powerful functionality, larger organistions can benefit from the expanded capabilities offered by Google Analytics 360. In this article, we compare Google Analytics 4 with Google Analytics 360 on various aspects, discuss what the [...]
Apple is making great strides in the field of artificial intelligence with the introduction of Apple Intelligence. The expanded features that Apple is going to offer include AI and will be launched as part of iOS 18 for Apple smartphones and tablets. According to many critics, when [...]
Recognizable? You've invested a lot of time in creating your website, but the visitors stay away. The cause could be the usability of your website. How user-friendly is your website and can people find their way around? In this blog, we will discuss best practices to optimize the usability of your website so that [...]
In a recent data breach at Google, thousands of APIs used in ranking Web sites have become public. Interestingly, much of the information from this document directly contradicts what Google has publicly communicated. Let's look at what the key findings are from the leaked documents and how they may be relevant [...]
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